Euroa Village Farmers' Market
A Rotary-run producers' market in Rotary Park on Kirkland Avenue, stocked by Strathbogie Ranges growers, graziers and winemakers.
About this market
The Euroa Village Farmers' Market is a project of the Rotary Club of Euroa, which is a plainer statement of purpose than most markets manage. It runs on the third Saturday of the month at Rotary Park on Kirkland Avenue, and it is accredited by the Victorian Farmers' Markets Association, the body that verifies that the person behind the trestle actually grew, raised or made what is on it.
Everything on the table came from somewhere nearby
The stall list reads like an inventory of the Strathbogie Ranges. Seasonal fruit, vegetables and herbs sit alongside beef, lamb, mutton, veal, rare breed pork and pasture-grazed chicken, with honey, free-range eggs, olive products, condiments, preserves and organic sourdough filling out the rest. Award-winning Strathbogie wines are poured at the same market where you buy the seedlings and revegetation trees, and there are alpaca fleeces, cut flowers, nuts, heirloom seeds and even manures and composts for anyone gardening seriously. It is a producers' market in the working sense: several of the stalls are selling the inputs for next season as well as this season's output.
Market at a glance
Accreditation is the quiet part that shapes everything else. A VFMA-accredited market checks that stallholders are primary producers or that they made what they are selling, which rules out the box of imported produce that turns up at unaccredited markets. It is also why the fruit and vegetable stalls change so noticeably across the year: there is no way to smooth out the seasons when everything has to come from within the region.
The market sells revegetation trees alongside the food. Buying a punnet of seedlings and a tube stock native for a paddock at the same stall row is a Strathbogie Ranges detail you will not find at a metropolitan farmers' market.
Good to know before you go
Trading runs 9am to 1pm on the third Saturday, and the meat and egg stalls are the ones that sell out, so arrive in the first hour if those are what you came for. Bring an esky if you are driving any distance, because the meats are the market's strength and Euroa is an hour and a half from Melbourne. Parking is on Kirkland Avenue and the streets around Rotary Park. Bring cash as well as a card: individual growers set up their own payment, and reception in town is fine but not universal across the park. If you are making a day of it, the market sits within an easy walk of Euroa's main street and its cafes. Euroa is on Taungurung country.
Frequently Asked Questions
- When is the Euroa Village Farmers' Market on?
- The 3rd Saturday of the month, 9am to 1pm.
- Where does it set up?
- At Rotary Park on Kirkland Avenue, Euroa. It is a short walk from the town's main street, and it is not at the Memorial Oval on Dunn Street, which is a separate venue.
- What sort of stalls should I expect?
- Producers rather than resellers. Seasonal fruit and vegetables, beef, lamb, mutton, veal, rare breed pork and pasture-grazed chicken, honey, free-range eggs, olive products, preserves, sourdough, cut flowers, seedlings and local wine.